Emilove Sady is the oldest family owned fruit farm in Slovakia
Emilove Sady was founded by Emil Schultz in 1966.
Since then, you can feel the love for produce at one
of the biggest fruit orchards in Slovakia that spreads
across 2 000 000 sqm of land. The assigment was
to unify the mark and redesign labels to distinguish
farm from other brands on the market.
Nature, family, and heritage are the core values
of the brand. These were central to creating
the packaging design for the entire product line
of bottled and boxed juice. Further, the entire
visual identity went through a refresh - from
logo to typography, color scheme, and visual
Distinct colors and elements determine each
sort of product. We created a hand-drawn
folksy pattern for each flavor. The color
scheme, material, and patterns visibly link
the product line together without an explicit
The logo is unique and custommade for the
client. It’s made up of the face of the very
owner. The icon ecompasses the variety of
fruits you can find in the gardens.
We also created a grid system for logo and
text placement that is unique to the brand.
This enables subtle visual identification on
the diverse explications.